Design Leader · UX & Product Strategy · AI Integration

Howdy,
I'm Cody.

I direct design across complex products and the people who build them.

View My Work →About Me →
“Extremely proactive and is always willing to jump in and lend a helping hand”·“Thoughtful, articulate, and great at building trust with clients”·“A true self-starter, consistently taking initiative and driving solutions forward”·“An excellent presenter, articulating complex ideas clearly and persuasively”·“Consistently demonstrates the composure, strategic thinking, and leadership that make others want to learn from him”·“Extremely proactive and is always willing to jump in and lend a helping hand”·“Thoughtful, articulate, and great at building trust with clients”·“A true self-starter, consistently taking initiative and driving solutions forward”·“An excellent presenter, articulating complex ideas clearly and persuasively”·“Consistently demonstrates the composure, strategic thinking, and leadership that make others want to learn from him”
Case Studies

Work that ships.

These cases show how I lead teams, align stakeholders, and ship products that matter. Curious about my design process? Here's how I think.

UX Director

Wegovy

Designing A New Experience For Change Seekers

A ground-up rebuild of Wegovy.com — shifting a clinical pharma site toward a consumer-centered lifestyle journey. I directed UX strategy, content architecture, and an AI-architected wayfinding quiz with 45 unique outcome combinations.

45Unique quiz
outcomes
5moEngagement
to launch
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Wegovy.com redesign
ACD, Product Design

Wendy's

Finding The 'Beef' In New, More Efficient Ways

A year embedded with Wendy's product team, redesigning their digital ordering experience from the ground up. Result: 70% fewer interactions to complete an order.

70%Fewer
interactions
30→10Taps to
complete order
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Wendy's ordering app
UX Lead

Virginia State University

A Digital Presence Worthy of Its Legacy

End-to-end UX strategy for Virginia State University — modernizing a 2009-era digital experience while honoring the legacy of one of America's longest-running HBCUs.

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Virginia State University website
ACD, Product Design

Apex Tools

Revitalizing Three Professional Tool Brands at Once

Led the simultaneous digital relaunch of three professional tool brands — Gearwrench, Crescent, and SATA — with distinct brand identities built on shared infrastructure.

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Apex Tools brand sites
ACD, Product Design

Sherwin-Williams

A Multi-Brand Digital Transformation

Five consumer brand relaunches under one engagement — Krylon, Cabot, Purdy, Thompson's Water Seal, and Minwax — each distinct in voice, unified in architecture.

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Sherwin-Williams brand sites